National Geographic News, Reporting Your World Daily

Thursday, October 28, 2010

Photo: Sexy Marketing Aims to Boost Toilet Use


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Ms. Kenya introduces Nairobi's Kibera area to new public toilets in February 2009.

In a world where more than 2.5 billion people do not have access to a clean, safe place to do their business, development agencies are selling sanitation with celebrity endorsements, karaoke videos, and other unconventional tactics.

Photograph by David Kuria, courtesy Water Advocates