The results of this taste test were unambiguous: The crickets overwhelmingly chose the protein-rich food over the other options. They also showed a preference for foods with high salt content.
But when Simpson confined the crickets in boxes with access to both protein and carbs, the insects only gorged themselves on protein for about a day. They then scaled back to a half-and-half mix of both nutrients, apparently having leveled out a nutritional imbalance.
"That led us to ask, Is it really that these crickets naturally have very high protein requirements, or is it that their environment has let them down in some way?" Simpson said.
Suspecting that a lack of protein in their environment might indirectly be fueling the insects' punishing rate of travel, Simpson tried gluing a few crickets to stalks in the field to impair their movement.
Just as he'd anticipated, the tethered test subjects didn't last long. Other crickets quickly swooped in to gobble up the protein-rich morsels.
Crickets at the front of the pack, Simpson theorized, will move away from a partially decimated field in hopes of finding food elsewhere that has more protein and salt.
Once this initial flank of insects has started moving, the rest of the swarm has to match their paceor risk being devoured by other protein-deficient bugs nearby.
John Capinera, an entomologist at the University of Florida, thinks Simpson's work will interest farmers looking for more effective ways to halt insect damage, helping forestall the modern-day equivalent of locust plagues. (Read about locust swarms in the Great Plains.)
"Knowing what drives these insects' migration patterns tells you two things," he said.
"One, they'll only feed on crops that contain a high amount of protein, which allows you to limit intervention to those particular crops. Two, whatever insecticides or other agents you use can be put into a protein-based bait."
Beyond suggesting pest control strategies, Simpson's work offers a plausible environmental explanation for the traveling-swarm phenomenon.
It also demonstrates how seemingly minute changes at the lowest levels of an ecosystem can give rise to larger, unanticipated ones higher up.
"In general, insect populations were very low in the fields we studied," Simpson said.
"It could be that these crickets normally supplement their plant-based diet with other insectscaterpillars, ants, whatever they come across. If those become rare, that may be when you start seeing more cannibalistic behavior and migration."
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